BRAND is a strategic-to-tactical full-service marketing communications firm that works with clients at their level of need, identifying their core essence (literally, their “brand DNA”), then creating and delivering marketing and communications programs which specifically address our clients’ most pressing demands and greatest marketplace opportunities.  Some of the services in which we excel are:

• Branding development – strategy creation, design and production of traditional print and broadcast, as well as digital, promotional and innovative sales and marketing collateral
  • Naming development, corporate identity and strategic marketing plans
    
• Digital Marketing – online marketing and social media, SEO/SEM beginning with Web site development or refinement and including the full gamut of content creation, online and email communications as well as review marketing and reputation management
  
• Public/Media relations – reaching both business-to-business and business-to-consumer media to help our clients tell their stories in ways that support sales and other strategic business goals
  
• Events and Sponsorship Activation – brand awareness campaigns and consumer engagement tactics that take the paid sponsorship opportunities to the next level deploying all mediums to create the connection between the product/service and the consumer within their environment
  
• Placed Media – paid tactics support the overall branding, PR and digital efforts throughout the campaign using the best media outlets that fit within the goals and objectives of the campaign including analysis, planning and placement (ROI-specific tracking)
  
• Ancillary Support Services – Topical support in areas ranging from investor relations to fund-raising, from crisis management to issues management we cover the full range of professional marketing and communications services our clients need

 By developing distinct, results-driven methodologies, BRAND has earned its reputation as a proven leader in providing full-service marketing that delivers measurable results. Our techniques are tested, but always flexible – we empower them to succeed. Four of the invaluable benefits of your relationship with BRAND are:

• Reach: Your target audience segments
• Measure: The results of your marketing investments
• Insight: Understand your customer’s needs, psychographics, and behavior patterns
• Conversion: Strategies and tactics to maximize the value and rate of sales objectives

BRAND recognizes that your business is unique.  With that distinction comes the responsibility of not assuming that we know what you need and want, but instead learning what you want and need to achieve marketplace success. Because the advertising industry is constantly evolving, we want our clients to have the benefit of a creative agency partner that understands and embraces new media technology.